Thursday, October 8, 2009

BATAVIA DOWNS OCTOBERFEST

Yuengling recently took part in a Fall Octoberfest at the Batavia Downs Gaming and Racino in New York. Partnering with wholesaler CH Wright, Yuengling joined several other breweries for this sampling event. Attendees enjoyed Traditional Lager, Light Lager, and Black & Tan at the Yuengling table while playing Yuengling trivia for a chance to win prizes. Many lucky consumers walked away with lanyards, key chains, and blinky buttons to go along with their samples! The Light Lager went over very well at this event, as often a light beer is hard to find at a brew festival. Consumers also really enjoyed the Black & Tan, as fall is the prime season to enjoy this product. Thank you to everyone who came out and to CH Wright for making this another successful Yuengling sampling opportunity.

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