Yuengling has partnered up with local Philly radio station 93.3 WMMR for the summer music program. Consumers in the Philadelphia market will have the chance to win a hand crafted limited edition Martin Guitar. The guitar features the Yuengling 180th Anniversary logo on it, as well as the Yuengling script in pearl on the fingerboard. Each guitar is numbered and signed by brewery owner Dick Yuengling and C.F Martin & Co. owner Chris Martin.
Preston and Steve from the WMMR morning show will be leading the search to find the best original song that includes Yuengling and WMMR in the lyrics. Preston and Steve will be accepting video submissions from musicians and songwriters from now until June 7th. All submissions will be reviewed by a panel of judges and eight finalists will be selected. The finalists will then perform live on Preston and Steve’s morning show in June. All performances will be posted on WMMR.com and listeners will get to vote for their favorite song. The winner of this contest will be announced live on Preston and Steve’s show on July 16th. You can visit WMMR's website for more information on this exciting contest.