Thursday, March 26, 2009


Winter has come to and end and Yuengling fans deserve a getaway! Thirty four lucky winners from our New York market experienced the Lake Placid winter getaway weekend with Yuengling in mid March. The New York market ran a unique snow promotion throughout the winter, giving consumers the chance to experience a weekend long Lake Placid trip. The weekend started on Friday evening once everyone had arrived. They all gathered in the Adirondack High Peaks Hotel meeting room for a meet and greet event from 6-9pm. Here, the guests received their Yuengling gear along with a schedule of activities that were planned for the weekend. After the meet and greet, the night was young and everyone headed off to a promo at Zig Zags from 9-11pm. The promo included a snow board giveaway, Yuengling girls, and Bock and Lager drink specials. For those guests who wanted to keep going and start the weekend off right, there was a second promo at Wise Guys where guests ended their first night.
Saturday began with a brief recap of the day’s events in the hotel lobby. Participants were excited to take part in skeleton and bobsled runs on the mountain. The response to the Yuengling Winter Olympic events was good, with all of the guests participating in the bobsled rides and half of them braving the skeleton run. When all was said and done, the bobsled runs were all within one or two seconds of each other, with none slower than 49 seconds. The skeleton runs were all within about 4 seconds of each other, with speeds reaching around 50 MPH. Congratulations to the event winners, the results can be seen below:

Bobsled Winners
Gold - Sled 18 (Joe and Bill) 46.47 Seconds
Silver - Sled 16 (Steve and Drew) 46.51 Seconds
Bronze - Sled 11 (Ben and Brittany) 46.81 Seconds

Skeleton Winners – Women’s Class
Gold – Karen Huffhammer
Silver – Terri Sinzer

Skeleton Winners – Men’s Class
Gold - Joel Jaffee
Silver - Jeff Kessler
Bronze - Kellen Owen
After the day time events were over, everyone headed to the Hall of Fame Museum for drinks and dinner on the mezzanine. Here the winners of the day’s competitions were presented with their medals. Saturday night it was back to Wise Guys for a promotion from 10:30-12:30am and then to Rumors, where the promo lasted until the bar closed at 2am!

Thank you to everyone who participated in the Lake Placid weekend getaway, and to everyone who made it possible! The winter promotions are a lot of fun and this weekend was a great ending to the winter season.

1 comment:

Bill said...

So cool that the newest hotel and resort in the Adirondacks could partner with America's Oldest Brewery to provide a fun, unique and exciting weekend for those 34 lucky contest winners. As you rely on your distinguished culture, heritage, and storied traditions to provided an unparalleled regional brew to the masses we too rely on culture, heritage, and traditions to provide an unparalleled Adirondack experience to our guests. Great Beer, Great Memories ... we're a great team Yuengling . Can't wait to have you back!